Everyone in the search industry knows what Pagerank is and how it works, for those of you not 100% here’s a quick recap; Pagerank is the best known algorithm used by Google to help determine where websites should rank in their search engine index. PageRank is a means of measuring the reputation of a website/page. … Continued
Matt Cutts, Google’s head of search spam, said on Twitter 06/10 not to expect a new update to Google Toolbar PageRank this year. The announcement came as part of an interaction between Matt Cutts and Twitter user Niels Bosch when Niels asked Matt if there would be a PageRank update before the end of the … Continued
The fifth confirmed release of Google’s Penguin Algo filter just hit a few weeks ago.
Is it true that Google will effectively penalise mobile-unfriendly sites from April 21, 2015? It would appear so according to Google…. When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps. As more people use mobile … Continued
Google has released an updated iteration of their Panda algorithm. It had been roughly 10 months since the previous rollout and unlike previous incarnations this one appears to be in no hurry. Usually with the large algorithmic updates like this, there are significant shocks felt by webmasters more or less immediately. On this occasion Google … Continued
One of the first steps of any SEO or PPC campaign should always be keyword research. The name of the game is for your website to be found by as many people as possible for as many converting keywords as possible. Traditionally it has been suggested that if a keyword that attracts a large number … Continued
So, you’ve heard about businesses reaching people via the social media network, and perhaps you’ve even considered the possibility of getting your business set up on Facebook and Twitter, but what you really need to be thinking about is hiring a community manager. Your business deserves a dedicated member of staff with the tools and … Continued
I had been noticing some odd movements / patterns in local SEO keyword positions for a number of sites that had been holding strong. It appears Google has been playing with their local algorithm filters since the end of November 2013. A number of other SEO’s I frequently network with had commented on lack of … Continued
This post is intended to give an insight the main considerations we make when building links. Page Rank: Pagerank as an algorithm works by examining relationships between similar content both on your site and 3rd party websites (links), freshness and relevance. Historically the more relevant links pointing at your site, the higher the page rank. … Continued