Google has released an updated iteration of their Panda algorithm. It had been roughly 10 months since the previous rollout and unlike previous incarnations this one appears to be in no hurry. Usually with the large algorithmic updates like this, there are significant shocks felt by webmasters more or less immediately. On this occasion Google … Continued
One of the first steps of any SEO or PPC campaign should always be keyword research. The name of the game is for your website to be found by as many people as possible for as many converting keywords as possible. Traditionally it has been suggested that if a keyword that attracts a large number … Continued
DISCLAIMER: Since writing this post, it transpires the do-follow link is placed in an iFrame (something I was not aware of at the time of writing the article). This means no link juice from Facebook. I’ve left the article in place as the parasite SEO data is still valid. This is a pretty nice … Continued
The source of the following post is Robert Adler (BOFU2U) of AutomatedTendencies.com. Robert has a longstanding reputation within the internet marketing community. He is well known for thinking outside the box and specialises in controlling search engines for a variety of nefarious ends. In his spare time he makes a habit of dropping nuggets of … Continued
With Google algorithms becoming increasingly restrictive comes the demand for a rich, relevant backlink profile that can withstand change after change. The days of merely dropping a link into an online directory are all but over, and it’s now becoming more about showing expertise in the client’s niche for Google recognition, as we will show … Continued
Google’s Penguin algorithm’s is designed to demote pages that violate Google “Webmaster Guidelines” and use paid link schemes to artificially increase the ranking of a website. Before 2012 it used to be possible to rank a website by creating links using anchor text that was an exact match for a money keyword. If you had … Continued