Google has released an updated iteration of their Panda algorithm. It had been roughly 10 months since the previous rollout and unlike previous incarnations this one appears to be in no hurry. Usually with the large algorithmic updates like this, there are significant shocks felt by webmasters more or less immediately. On this occasion Google … Continued
One of the first steps of any SEO or PPC campaign should always be keyword research. The name of the game is for your website to be found by as many people as possible for as many converting keywords as possible. Traditionally it has been suggested that if a keyword that attracts a large number … Continued
So, you’ve heard about businesses reaching people via the social media network, and perhaps you’ve even considered the possibility of getting your business set up on Facebook and Twitter, but what you really need to be thinking about is hiring a community manager. Your business deserves a dedicated member of staff with the tools and … Continued
I had been noticing some odd movements / patterns in local SEO keyword positions for a number of sites that had been holding strong. It appears Google has been playing with their local algorithm filters since the end of November 2013. A number of other SEO’s I frequently network with had commented on lack of … Continued
This post is intended to give an insight the main considerations we make when building links. Page Rank: Pagerank as an algorithm works by examining relationships between similar content both on your site and 3rd party websites (links), freshness and relevance. Historically the more relevant links pointing at your site, the higher the page rank. … Continued
As we gear up to the Brighton SEO conference this week I’ve been exchanging messages with a number of other people in field including SEO Chan Dhillon from SEO by Kalexiko; swapping ideas and arranging to meet. Given the ever changing landscape of search, networking with others is of paramount important. It enriches you, allows … Continued
DISCLAIMER: Since writing this post, it transpires the do-follow link is placed in an iFrame (something I was not aware of at the time of writing the article). This means no link juice from Facebook. I’ve left the article in place as the parasite SEO data is still valid. This is a pretty nice … Continued
